Most web site owners would like visitors to spend more time on their website but getting people to stick around your website and look at your products or services is not always the easiest thing to do. Many site owners simply don’t understand why no one is buying their product online or why they don’t receive business referrals from their site. In fact many don’t even know the 5 W’s of their visitors: Who they are (Demographic information), Where they came from (referring site/search engine), What search term they used (keyword(s)), Where they went on your site (Visited pages) and What time did they spend on your site (Bounce Rate/Visit Duration).
