Case study

Mariaville Goat Farm

01

Overview

Since 2011 Mariaville Goat Farm has been striving for a simpler, more self-sustainable way of life. Enticing visitors with fun and relaxing Goat Yoga, sweet Goatie Cuddles, and unique scenic stay in their beautiful custom Yurt, Mariaville Goat Farm is beloved by their customers. The only missing thing from Mariaville Goat Farm was a fun and exciting online experience. Mariaville Goat Farm owners Richard and Ed were looking for a vibrant, fun, and simple way for their customers to learn about their farm and allow them to book activities, reserve stays, and order products online.

Mariaville Goat Farm case study, home page image
02

Solution

From our very first meeting with Richard and Ed to discuss their project, it was clear that they already had a vision in mind for their website. They envisioned an online presence that was exciting, fun, and colorful that captured the essence of a visit to the Mariaville Goat Farm. In addition to the “feel” of the website, they wanted to be able to convert website visitors into customers by booking activities online, booking stays in their Yurt, or purchasing homemade goods from an online store.

Once we had a solid foundation of information from Richard and Ed, we planned out every aspect of the website, from its vibrant earthy color palette and imagery to the software we would use to achieve their goals. For the foundation of their website, we chose our Growth Subscription Plan for its reliability, ease of use, and ability to scale.

We integrated powerful booking features that allow customers to reserve Yoga appointments easily and book Goatie Cuddles for themselves or large groups with just a few clicks. With the addition of a custom online store, website visitors and guests can easily order various artisan-made goods, and store managers can quickly fill orders and communicate with customers. To help Richard and Ed maximize their Local SEO and gather customer reviews and feedback, we integrated our powerful review management software that integrates with 3rd party review sites like Google, Facebook, and Yelp.

Mariaville Goat Farm case study, three screenshots from website
03

Results

The Mariaville Goat Farm website has been a great success since its launch. Goat Yoga and Goatie Cuddle bookings are up and, due to demand, have been expanded to allow the booking of larger groups.

With the influx of new customers and the rising popularity of Mariaville Goat Farm, the online store has grown to accommodate more locally sourced products.

Using our review management software, positive reviews detailing visitors’ experiences have boosted Mariaville Goat Farms NPS (Net Promoter Score) to an incredible 100%, building trust with customers, both new and old.

Excellent Service from start to finish. Very pleased with the results and the maintenance of the site has been very good. Their patience with us is commendable. Highly recommended.
Richard H.
Co-owner

Colors & Style

Details

Industry
Farmstay
Site Plan
Growth Plan
Website

Website & CMS

Custom responsive website to market your business and powerful CMS to update your site when you need it.

Ecommerce

Offer order pick-up or delivery through popular services like DoorDash, Mealo, and UberEats to increase your revenue.

Reputation & Reviews

Grow your reviews faster and more frequently with our Review Platform. Request reviews by email, SMS, or in-store.

Digital Marketing

Integrate with the leading marketing tools for email marketing, CRM, chat/chatbot, reviews, and social media.

Local SEO

Attract local customers with local SEO. List your business with local listings like Google My Business, FB, and more.

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