• Google favicon pixelated to represent favicon creation

    Google Search Adds Favicons to Desktop to Improve UX

    In an ongoing effort to transform and tweak the user experience in Google search, Google started rolling out the display of favicons next to search results on desktop last week. If you are an avid Googler on mobile, you would have noticed this change back in May 2019. Google states that it is an ongoing […]

  • Holiday Shopping Dates Winter Is Coming

    Ecommerce Holiday Shopping Dates Infographic

    Preparing for the hustle and bustle of the holiday season can make even the most seasoned merchant or marketing manager blanch. There are so many holiday dates to prepare for, and keep track of, from major holidays like Thanksgiving and Christmas to Green Monday (did you even know that was a thing?). At Engines of […]

  • Update Your Holiday Business Hours

    Let Customer’s Know Your Holiday Hours – (Updated 2019)

    As a small business, you depend on the steady stream of holiday shoppers that come through your doors, not just to fill their bags with holiday gifts but fill the cash register and boost your profits for the entire year. With the holidays comes a bit of added chaos in people’s everyday life. People are […]

  • The City of Amsterdam, NY Redesign

    Mayor Michael J. Villa, The City of Amsterdam, NY and Engines of Creation Web Design & SEO are excited to announce the launch the newly re-designed City of Amsterdam, NY Website and updated branding. Mayor Michael J. Villa and the City of Amsterdam, NY contacted Engines of Creation Web Design and SEO to update the […]

  • How to Update Your Ecommerce PPC Campaigns for 2017

    In the past few years pay-per-click advertising has become more complicated and time consuming to manage. Rules and best practices can seem to change daily, and it’s quite easy to get lost in the mix or follow a trend that isn’t as beneficial as hoped. PPC Campaigns need to be carefully researched, planned, diligently monitored, and […]

  • Four Ways to Use Content to Boost Ecommerce Sales

    Four Ways to Use Content to Boost Ecommerce Sales

    When an entrepreneur is trying to get their online store up and running, they tend to focus on the big picture topics like web design, search engine optimization, and pay-per-click advertising to boost ecommerce sales. Once the business is established and turning steady profit, though, they start looking for ways to fine-tune their approach at […]